Get in, get it done, get it done right, and get out.

I learned a lot about discipline and about channeling my aggression into achievement.

I decided that as long as I had to be in college, I might as well test myself against the best.

I had loftier dreams and visions. And there was no way to implement them building housing in the outer boroughs.

I don’t believe you can ever be hurt by buying a good location at a low price.

Somehow the word ‘organization’ made it sound much bigger.

We won by wearing everyone else down. We never gave up, and the opposition slowly began to melt away.

Always look out for yourself.

I was relentless, even in the face of total lack of encouragement, because much more often than you’d think, sheer persistence is the difference between success and failure.

When somebody challenges you, fight back. Be brutal, be tough, Just go get them.

My style of deal-making is quite simple and straightforward. I aim very high, and then I just keep pushing and pushing and pushing to get what I’m after. Sometimes I settle for less than I sought, but in most cases I still end up with what I want.

You can’t be scared. You do your thing, you hold your ground, you stand up tall, and whatever happens, happens.

My experience is that if you’re fighting for something you believe in – even if it means alienating some people along the way – things usually work out for the best in the end.

The most important thing in life is to love what you’re dong, because that’s the only way you’ll ever be really good at it.

Money was never a big motivation for me, except as a way to keep score. The real excitement is playing the game.

Without passion, you don’t have energy, without energy you have nothing.

It’s tangible, it’s solid, it’s beautiful. It’s artistic, from my standpoint, and I just love real estate.

Other people paint beautifully on canvas or write wonderful poetry. I like making deals, preferably big deals.

I like thinking big. I always have. If you’re going to be thinking anyway, you might as well think big.

Most of my people at first favoured putting paintings on the wall. To me that was old-fashioned, unoriginal, and just not very exciting. As it turned out, the waterfall proved to be an art form in itself, almost a sculptured wall. And it attracts far more attention than we’d have gotten if we’d put up even some very wonderful art.

Most people think small because most people are afraid of success, afraid of making decisions, afraid of winning. And that gives people like me a great advantage.

Sometimes it pays to be a little wild.

We took our strengths and promoted them to the skies.

From day one, we set out to sell Trump Tower not just as a beautiful building in a great location but as an event.

If you go for a home run on every pitch, you’re also going to strike out a lot. I try never to leave myself too exposed, even if it means sometimes settling for a triple, a double, or even, on rare occasions, a single.

If you want to sell a car and you spend five dollars to wash and polish it and then apply a little extra elbow grease, suddenly you find you can charge an extra four hundred dollars, and get it.

If you want to buy something, it’s obviously in your best interest to convince the seller that what he’s got isn’t worth very much.

When I build something for somebody, I always add $50 million or $60 million onto the price.

My guys come in, they say it's going to cost $75 million. I say it's going to cost $125 million, and I build it for $100 million. Basically, I did a lousy job. But they think I did a great job.

I couldn’t sell him on my experience or my accomplishment, so instead I sold him on my energy and my enthusiasm.

Make it appear that we’d spent a huge sum on the drawings. A good-looking presentation goes a long way..

Experience taught me a few things. One is to listen to your gut, no matter how good something sounds on paper.

I’m a great believer in asking everyone for an opinion before I make a decision. I ask I ask I ask, until I begin to get a gut feeling about something. And that’s when I make a decision. I have learned much more from conducting my own random surveys than I could ever have learned from the greatest of consulting firms.

I knew that if I was patient and kept my eyes open, a better opportunity would eventually arise.

The results have been spectacular because I paired both instinct and logic.

Within a few seconds of meeting [him]…I knew he was one hundred percent solid, both as a person and as a professional.

Somewhere out there are a few men with more innate talent at golf than Jack Nicklaus, or women with greater ability at tennis than Chris Evert or Martina Navratilova, but they will never lift a club or swing a racket and therefore will never find out how great they could have been. Instead, they’ll be content to sit and watch stars perform on television.

What separates the winners from the losers is how a person reacts to each new twist of fate.

What I admire most are people who put themselves directly on the line.

I don’t make deals for the money. I’ve got enough, much more than I’ll ever need. I do it to do it.

Make your work more pleasurable.

I wasn't satisfied just to earn a good living. I was looking to make a statement.

Watch, listen, and learn. You can't know it all yourself. Anyone who thinks they do is destined for mediocrity.

It pays to trust your instincts.

Anyone who thinks my story is anywhere near over is sadly mistaken.

If you don’t tell people about your success, they probably won’t know about it.